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How to Build an Effective Pricing Strategy
In an environment marked by sustained inflation and instant online price comparisons, a robust pricing strategy has become a cornerstone of commercial competitiveness. But how can retailers align prices against competitors while protecting profit margins and...
Choose the best photos for your product descriptions
These days, no product photos can mean no sales. And no photo or bad quality photos can push sales down by 60%! Of course, it depends on the product. A photo of a screw is less important than photos of a sofa. We’ve all shopped online… Who can trust a product without...
How to effectively evaluate the competition in 5 steps
Benchmarking is a means by which a business analyzes its performance in relation to the closest competition. First introduced as far back as 1979, this practice has now become commonplace throughout the professional community. Not only can benchmarking provide...
Presentation of our Customer Success Manager , Laure Herneque
Today we are interested in our CSM so that you can get to know her and better understand her role within Retail Shake. Can you tell us more about yourself ? My name is Laure, I'm 23 years old and I joined Retail Shake a year and a half ago. During my last year of...
In the face of fluctuating prices, price monitoring helps you to keep the rhythm.
The latest international events - pandemic, war, inflation and economic slowdown - make all economic slowdown - make all price forecasts obsolete. It is very difficult to predict the price of products in the medium term. Curves are breaking, tables are charts are...
Control its stocks and the availability of its products?
Linear lighting products. We see a tidy stock, no break, a self-service stock and a very readable face. Inventory management: definition and issues The acquisition and storage of inventory represents a significant cost to businesses. This is why it is essential...
The essentials to know about your rate watch.
Before starting a definition of tariff watch. Tariff watching is a technique that allows a company, distributor or brand to regularly or continuously monitor the prices charged by its competitors in the market. The importance of tariff watch for a company. Today, it...
The Retail Shake team confined!
The entire team reorganizes to continue to provide Retail Shake services from home. You can find a picture below 😉 Take care of yourself, your loved ones and above all ... 🧼🏠 Stay home! 🦠😷
Retail: 4 trends to remember from Retail Euroshop 2020
Retail Shake went to discover the Euroshop show which was held from February 16 to 20 in Dusseldorf! We had the chance to participate in this great three-year mass that is Euroshop in Dusseldorf. It's "THE" global retail show. And it was a learning...
Deep learning: recognition of a product pack
Here is a short video of the deep learning project we conducted with PicWicToys. This app is dedicated to in-store teams. It allows them to instantly visualize their competitive positioning on a given product. There is no need to manipulate the box to scan the...