DIY SECTOR
Optimize Your Pricing and E-Commerce Strategy in the DIY Sector
With Retail Shake, gain ultra-precise competitive intelligence to manage your prices, stock levels, and product page quality. Compare your positioning against retailers and marketplaces, identify growth opportunities, and boost your conversion with reliable, actionable data.
COMPLETE COMPETITIVE INTELLIGENCE
In the DIY sector, every detail matters to attract customers: competitive prices, available stock, compelling promotions, positive customer reviews, and engaging visuals. Our competitive intelligence solution enables you to:
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Monitor your competitors in real time on key products.
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Analyse market trends to identify what drives customer interest (successful promotions, top user ratings).
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React quickly to change, such as stock shortages from competitors or price fluctuations on similar products.
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SIMILAR PRODUCT COMPARATOR
In the DIY market, customers don’t just look for brands — they compare features, performance, and price before buying. With our AI‑powered similar product comparator:
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Evaluate products with similar characteristics, such as two drill models with comparable technology, using precise automated analysis.
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Identify the best ways to position your products versus competing alternatives with smart AI recommendations.
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Optimise your product pages by highlighting differentiating features identified by our AI algorithms.
STRATEGIC PRICE ANALYSIS
With highly connected consumers, optimal pricing is crucial to convert. With our price comparison tools you can:
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Compare your prices with those of your competitors on identical or similar products to spot pricing adjustment opportunities.
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Detect price gaps to position your offering as the most attractive without sacrificing margins.
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Track price and promotional changes over key periods such as sales or Black Friday.
PRODUCT PAGE ENHANCEMENT
An optimised product page is key to boosting conversions and improving search visibility:
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Detailed analysis of your product page quality compared with competitors.
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Side‑by‑side comparison of descriptions, technical attributes, visuals, and customer reviews.
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Detection of missing or unappealing information that can affect commercial performance.
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Recommendations to improve product presentation and maximise conversion rates.
THE TOP RETAILERS TRUST RETAIL SHAKE
UNCOMPROMISING DATA QUALITY FOR RELIABLE STRATEGIC DECISION‑MAKING
Our solution is built on ultra‑reliable data, continuously updated through multiple monitoring dashboards. A dedicated data quality manager conducts daily checks to ensure information accuracy and deliver optimal monitoring. This rigour allows you to access actionable insights with confidence and manage your e‑commerce strategy effectively.